Friday July 10, 2020

Channel 4 looks to Big Brother to boost coffers

A slap on the wrist from Ofcom, a row over Princess Diana pictures and renewed mutterings about privatisation – none of it could stop Channel 4 from running yet another series of Big Brother, the original reality TV show which began again last Wednes

2nd June, 2007

A slap on the wrist from Ofcom, a row over Princess Diana pictures and renewed mutterings about privatisation – none of it could stop Channel 4 from running yet another series of Big Brother, the original reality TV show which began again last Wednesday.

This single show accounts for nearly a quarter of Channel 4’s income, according to London media buyers. Starcom Media Vest estimated last week as estimating that Big Brother, and its various spin-offs,...

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