Sunday August 9, 2020

Celebrities join forces to help milk make its mark

Irish celebrities are backing the National Dairy Council (NDC) in a nationwide advertising campaign for its new packaging mark, which assures consumers that their milk or cream is of Irish origin.

7th November, 2009

Irish celebrities are backing the National Dairy Council (NDC) in a nationwide advertising campaign for its new packaging mark, which assures consumers that their milk or cream is of Irish origin.

The NDC’s €700,000 media campaign features Munster and Ireland rugby star Paul O’Connell, RTE broadcaster Mary Kennedy, sports presenter Micheál O’Muircheartaigh and broadcaster George Hook. All ads will carry the messages:

‘We’re behind local dairy farmers...

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