Cashing in on the texting craze

Once considered a novel way for younger phone users to keep in touch, text messages have since become big business.

8th May, 2010

Once considered a novel way for younger phone users to keep in touch, text messages have since become big business.

The latest figures from ComReg, the communications regulator, show that more than three billion texts were sent in Ireland in the last quarter of last year - an average of 193 messages a month for each mobile phone user in the country.

Spotting a business opportunity, Cillian McCarthy and his business partners, Paul Casey and Rob...

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