Business Analytics: Jumping on the analytics train
Analytics specialists recommend starting with a project that will deliver the most tangible benefits to the business. Ian Campbell reports.
To successfully deploy analytics and BI solutions organisations must first identify the outcomes that will deliver a return on the investment, the insights that will provide the most tangible benefits to the business. Like any IT project, the planning stage is crucial. The more you can align a project to goals and milestones, the more likely it will succeed.
Gearoid Madden, insurance lead in Accenture's Dublin Analytics Centre, recommends a step-by-step approach. ''It's ...
