Bulmers pours funds into comedy festival
Bulmers is pumping €500,000 into sponsorship and advertising for the Dublin Comedy festival, which begins tomorrow.
More than 80,000 people will attend the three-week festival, with 280 comedians entertaining the crowds. “It wouldn't have been possible to stage a festival like this without Bulmers' help,” said Noel McHale of MCD, the event's promoters. “For years, Dublin didn't have a big comedy festival. This year, we've brought in a lot of international acts who don't perform regularly in Ireland.”
Irish American comic Dennis Leary will play to the largest audience ...
