Broadcast regulator bans junk food ads aimed at children

The Broadcasting Authority of Ireland is set to ban the promotion of foods that are high in fat and sugar (HFSS) to children from September.

4th June, 2013
The Broadcasting Authority of Ireland is set to ban the promotion of foods that are high in fat and sugar (HFSS) to children from September.

The Broadcasting Authority of Ireland is set to ban the promotion of foods that are high in fat and sugar (HFSS) to children from September.

Following intensive lobbying, cheese has been exempted from the ban.

The rules will come into effect on September 2nd and will apply to all radio and television broadcasters regulated in Ireland.

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