British election ads fail

British general election advertising campaigns failed to capture the attention of the nation, attracting almost no coverage in the month before polling day, according to advertising website brandrepublic.

14th May, 2005

British general election advertising campaigns failed to capture the attention of the nation, attracting almost no coverage in the month before polling day, according to advertising website brandrepublic.

The only political advertisement to make the ad industry's April Ads that Make News survey was a Conservative ad accusing Tony Blair of lying about the Iraq war.

The strategy backfired on the Tories and was quickly dropped. None of the Labour or Liberal Democrat ads even...

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