Brando, the agency behind the current straight-talking Rabobank ads, has said that digital technology cannot be an add on to any advertising agency’s repertoire any more, it must be at its core.
The starting point for any campaign, according to Darren McGrath, managing director, and Brendan O’Flaherty, creative director at Brando, has to be a great idea. They said that the next step was seeing how it would work in the digital space,...
Subscribe from just €1 for the first month!
All Digital Access + eReader
Unlimited Access for 1 Month
Then €19.99 a month after the offer period.
€149 For the 1st Year
Unlimited Access for 1 Year
90 Day Pass
Get a Business Account for you and your team