Saturday June 6, 2020

Aviva goes blank for its biggest event

The Aviva Stadium had to remove the white seating which spells out the insurance company’s name across the venue ahead of the Uefa Europa League final.

7th May, 2011

The Aviva Stadium had to remove the white seating which spells out the insurance company’s name across the venue ahead of the Uefa Europa League final.

The seating has been reshaped so the Aviva brand name is no longer visible in order to comply with strict Uefa branding requirements for the May 18 game. Those viewing and attending the match at the 50,000-plus capacity stadium will instead see rectangular areas of white seating...

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