Australian tourism expects boost from new Luhrmann movie ads

Australian tourism authorities are hoping that the spectacular footage in Baz Luhrmann’s recently released film, Australia, will help attract more visitors to the country this year.

17th January, 2009

Australian tourism authorities are hoping that the spectacular footage in Baz Luhrmann’s recently released film, Australia, will help attract more visitors to the country this year. Tourism Australia has just released a cinema advertising campaign, produced by Baz Luhrmann and featuring the young Aboriginal star of the movie, Nullah (played by Brandon Walters), that will run this month.

The ads, which are designed as two short ‘movies’, are running in 192 screens in...

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