Alcohol's relentless war on the young

The alcohol industry is waging a war on the health and lives of young Irish people, casualties in a relentless campaign of marketing against which our defences are weak, writes Tom McGurk.

9th February, 2014
The drinks industry has spent millions normalising alcohol as just another food product.

They buried young Jonny Byrne in Leighlinbridge last Wednesday. He was a neighbour's child. This lovely Co Carlow village which spans the river Barrow with one of the oldest bridges in Europe, was overflowing with the shocked white faces of youth. They came in their hundreds, in cars and in bus loads - the students, the hurlers, the Gaelic footballers, the soccer players, to bury one of their own.

Jonny was deeply loved and admired.

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