The global entertainment and media industry is in its strongest position since 2000, writes Susan Mitchell. It will increase at a 7.3 per cent compound annual growth rate (CAGR) to $1.8 trillion in 2009, according to a PricewaterhouseCoopers (PwC) report released last week.
The report said improved economic conditions and an advertising upswing combined with expanding online distribution of music, films, books and video games, will be key drivers triggering end-user spending.
The report, entitled Global Entertainment and Media...
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