Monday January 20, 2020

Advertising body raises concerns over RTÉ plan

The body representing advertisers in Ireland has raised concerns about RTE’s new television advertising plan, which was introduced following a commitment from the broadcaster to the Competition Authority.

3rd May, 2012
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The body representing advertisers in Ireland has raised concerns about RTÉ’s new television advertising plan, which was introduced following a commitment from the broadcaster to the Competition Authority.

The Institute of Advertising Practitioners in Ireland (IAPI) said in a statement today that it believed that the new scheme was not structured in the best interests of the industry. There are a number of discounts proposed in the new RTÉ plan but IAPI...

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