It is said that every car needs a unique selling point (USP), one feature or function that separates it from the pack.
When the original Ford Focus was launched in 1998 its USP was the 'Control Blade' rear suspension that endowed the humble hatch with class-leading dynamics.
The USP of the latest Mazda 6 is undeniably the athletic looks in a class ordinarily populated by staid saloons. The Skoda Superb is somewhat greedy, in that it...
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