Tissot launch Tour de France Special Edition watch

Celebrating their long history with cycling, the Swiss brand have created a new model for this summer’s race

The design incorporates a second hand in the iconic yellow of the Tour de France

Tissot has just added two new pieces to their sport special edition lineup: the PR100 Tour de France and the PR100 La Vuelta a España. Celebrating the Swiss watchmaker's decades-long history with two of the biggest cycling races, the timepieces are sleek in design with minimalist aesthetics. Both special edition PR100s have a case crafted from 316L stainless steel, while the dials feature asphalt-grained black emulating the road beneath the cyclists' wheels.

The cycling symbolism continues as the design incorporates a second hand in the iconic yellow of the Tour de France or red of La Vuelta and comes shaped like a bicycle. The chronograph hands are coloured to complement the second hand, while the small second hand matches the stainless-steel case.

The watch is powered by the chrono quartz movement G10.212 and is water resistant up to 10 bar (100 meters/330 feet), with Super-LumiNova® coating on the needle-shaped hands for visibility in low-light conditions. The caseback of each Grand Tour PR100 model is also engraved with either the Tour de France or La Vuelta logo.

Tissot became the Official Timekeeper for the Tour de France and the Grand Prix des Nations in the 1980s. But even before, during the 1960s, Tissot watches were awarded to cyclists for competitions such as the Mellaha Circuit in Tripoli (1964) and the Six-Day Race in Madrid (from 1964 to 1966). A few years later, Tissot started tailoring its expertise for international races becoming the Official Timekeeper, notably for the Tour de France and the Grand Prix des Nations.

1966 Tisso Jours De Madrid

In 1995 Tissot joined forces with Union Cycliste Internationale (UCI). Since then, Tissot has been the Official Timekeeper of the Road, Track, Mountain Bike and BMX Cycling World Championships, and also for the UCI Track Cycling Nations Cup. It renewed its links with the Tour de France and the Vuelta in 2016 and is also involved with the Tour of Switzerland.

As well as being the Official Timekeeper, Tissot designs Official Watches every year in honour of its various partnerships. In 2021, Tissot named Slovenian cyclist Primož Roglič as its new ambassador.

Tissot PR100 Tour De France, €495,