Ringing endorsements at Christmas

Nearly 50 per cent of mobile phone sales occur at Christmas time. Here’s how the major players will be advertising in these crucial weeks, writes Colette Sexton

30th December, 2014
12

Christmas might be a time for giving, but before giving comes buying, and before buying comes advertising.

Companies in the mobile phone sector can hit up to 50 per cent of their yearly sales targets during the festive season, which means all put a major focus on their Christmas advertising campaigns.

Here is what some of the major mobile phone operators and sellers had to say about this year’s crop of festive campaigns.

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