Public affairs industry no longer about the book of contacts
In politics, a new generation of politicians is rising to the top across all parties, embracing new ways of evidence-based policy-making
Today, public affairs is a core service for many communications agencies and is a growing management role within organisations. Modern day public affairs professionals recognise that the old ways are no longer good enough to achieve results.
The key skills that clients seek out are a proven record as a problem solver and an adviser with a genuine insight into how decisions get made and how our political system works. Organisations have ever-increasing complex public...
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