Gillian Bowler was one of the first business people (note people, not women) in Ireland who knew the importance of media coverage to building a brand. In the gloomy 1970s and 1980s, when I was a business reporter and the only female among Ireland’s cohort of business journalists, I got the opportunity to interview her on several occasions.
Every newspaper, magazine, TV show or radio show imaginable featured Gillian Bowler. That wasn’t about...
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