Wednesday February 26, 2020

Get some traction action

So you think you have a great idea for a start-up. But to really get it off the ground, you need to convince potential investors, writes Bill Liao

7th June, 2015
Bill Liao, partner, SOS Ventures.

Before you even think about getting investment you really need to get some traction – if you want to succeed.

Investors get bombarded with ideas all the time. But the only true way of proving an idea is to test it in the real world rather than in a slide deck.

Getting an idea to the point where it is sufficiently proven by gaining traction is one of the hardest things to do. Investors know...

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