Legal, decent, honest, truthful. That’s all advertisers are asked to be. Yes, there are codes about taste and appropriateness, but these four words neatly sum up the spirit of the legislation around advertising. It’s aspirational and something for the industry to be judged by.
It’s also a set of principles endorsed by the Advertising Standards Authority, both here and in Britain. What it doesn’t reflect are the broader changes of what...
Subscribe from just €1 for the first month!
All Digital Access + eReader
Unlimited Access for 1 Month
Then €19.99 a month after the offer period.
€149 For the 1st Year
Unlimited Access for 1 Year
90 Day Pass
Get a Business Account for you and your team