Revolutionising data for businesses of all sizes

Revolutionising data for businesses of all sizes View Gallery
Carl Dempsey, vice-president of solution engineering for Europe, the Middle East and Africa at Salesforce

Judicious use of data can smooth customer experience, but how can small and medium businesses take the first step, asks Jason Walsh

A great product is one thing, but customers now expect more: a smooth digital experience from start to finish. So said Carl Dempsey, Salesforce’s vice-president of solution engineering for Europe, the Middle East and Africa. “As consumers we are expecting the companies we do business with to deliver a connected experience,” he said.

But the reality is that most businesses are not delivering anything of the sort. And yet Salesforce customers already have the...

Subscribe from just 1€

Exclusive offers

Choose the subscription that is right for you

Monthly Subscription

€1

For the first month

€19.99 Monthly Thereafter

Subscribe today

Cancel anytime

Annual Subscription

€200€149

For the first year

€199.99 annually thereafter

Subscribe today

Cancel anytime

Quarterly Subscription

€55€42

For the first 90 days

€55.00 quarterly Thereafter

Subscribe today

Cancel anytime

These offers are not available for current subscribers. Offers and pricing are subject to change without notice.

Terms & Conditions Apply

Please Subscribe or Log in to continue

Subscribe Login

Related Articles

More from The Business Post