Responsive email design catches the customer

Responsive email design catches the customer
Eugene McDonough, vice-president of product community Sensorpro

Better chance of engagement with bespoke product

With a growing number of subscribers who open first on a smartphone, responsive email design matters.

Just like your website, if the email is not responsive, there is little chance for your well-crafted call-to-action, according to Eugene McDonough, Sensorpro’s vice-president of product community.

“If you compare responsive and non-responsive emails, both emails will register an open metric, but only one has a better chance for engagement,” said McDonough.

Subscribe from just 1€

Exclusive offers

Choose the subscription that is right for you

Monthly Subscription


For the first month

€19.99 Monthly Thereafter

Subscribe today

Cancel anytime

Annual Subscription


For the first year

€199.99 annually thereafter

Subscribe today

Cancel anytime

Quarterly Subscription


For the first 90 days

€55.00 quarterly Thereafter

Subscribe today

Cancel anytime

These offers are not available for current subscribers. Offers and pricing are subject to change without notice.

Terms & Conditions Apply

Please Subscribe or Log in to continue

Subscribe Login

Related Articles

More from The Business Post