Offering customers top service
The annual Customer Contact Management Association Awards at Dublin’s Clayton Hotel has recognised industry leaders - and their excellence, writes Graham Clifford
Customer service – specifically in relation to contact centres – has become a key component of the modern and successful trading business. Its intrinsic value is now fully understood.
As a sector, it has enjoyed a quiet revolution with advances in technology, greater focus on customer needs, performance evaluation and monitoring, ensuring those companies which invest in this side of their business enjoy a boost to the bottom line.
Those industry leaders were ...