Innovation is the key to successful business growth

Aidan Gough

Businesses that innovate are three times more likely to grow, according to Aidan Gough, director of strategy and policy, InterTradeIreland.

“Excellence in innovation processes, culture and skills is at the core of rapidly growing firms, with these businesses more likely to have dedicated R&D staff and a more formal process in place for managing innovation,” he said.

Innovation has become a key differentiator for firms seeking to create competitive advantage, according to Gough.