Cocoa Brown founder recommends the personal touch on social media

Cocoa Brown’s Marissa Carter says authentic social media engagement has been key to building sales

Marissa Carter, founder, Cocoa Brown

For every small business in the modern digital age the existence of a strong, responsive, online presence is vital.

Though it may be daunting for some owner-managers, it’s intrinsic for brand development and the identity of each business that potential customer and business partners are aware of their presence and levels of innovation.

For one Irish company the ability to embrace social media has enabled it to thrive across the globe.

Cocoa Brown ...