Reduce, rewear, recycle: moving charity shops online

Thriftify, the Irish start-up, is bringing charity shops online with a manifesto critical of media, influencer culture and capitalism in general

6th September, 2020
Reduce, rewear, recycle: moving charity shops online
Rónán Ó Dálaigh, co-founder, Thriftify Picture: Fergal Phillips

Thriftify stands apart from other Irish start-ups: in a world of disruption, novelty and apparently limitless growth, it is pursuing sustainability.

Its website features an anti-consumerist manifesto critical of media, influencer culture and capitalism as a whole. “When did our self-expression become based on trends, soulless social media influencers, corrupt corporations and Facebook algorithms?” it asks.

“I’d agree,” said one of Thriftify’s founders, Rónán Ó Dálaigh, speaking by phone. “We’re definitely outliers in...

Subscribe from just €1 for the first month!

Currency

What's Included

With any subscription you will have access to

  • 971569B3-2C5E-4C45-B798-CEADE16987A8

    Unlimited multi-device access to our iPad, iPhone and Android Apps

  • 099C8662-C57C-42F2-9426-F2F90DF17C8F

    Unlimited access to our eReader library

  • 198AE43B-B9CF-4892-8769-D63C2104BA08

    Exclusive daily insight and opinion seven days a week

  • D8F37B78-25E4-4E4A-A376-4F5789B1564A

    Create alerts to never miss a subject that matters to you

  • B15F2521-37CD-4E02-B898-730A20D39F7F

    Get access to exclusive offers for subscribers on gifts and experiences

  • A564FE02-1AB8-4579-AF9D-BA32A2E5ACA7

    Get content from Business Post, Business Post Magazines, Connected, Tatler and Food & Wine

Share this post

Related Stories

Security Watch: Ransomware epidemic rages on

AI: the promise of better health through knowledge

Connected Jason Walsh 2 weeks ago

Smart infrastructure: the data things are made of

Connected Jason Walsh 2 weeks ago

DataSolutions sets ambitious carbon-neutral target

Connected Emmet Ryan 2 weeks ago