Digital fitness: an exercise in resilience
Covid fuelled a boom in digital fitness but is Ireland ready to get back in the gym?
For every person who ate poorly and generally neglected their health during the pandemic, there’s also someone who used this time of cultural hibernation to get into fitness. Digital fitness, specifically.
With gyms closed and a ban on outdoor gatherings, fitness fans, weightlifters and yogis turned their homes into studios instead.
This cultural shift was in full swing by the summer of 2020, when August saw a month-long global shortage of dumbbells. Peloton,...
Subscribe from just €1 for the first month!
With any subscription you will have access to
Unlimited multi-device access to our iPad, iPhone and Android Apps
Unlimited access to our eReader library
Exclusive daily insight and opinion seven days a week
Create alerts to never miss a subject that matters to you
Get access to exclusive offers for subscribers on gifts and experiences
Get content from Business Post, Business Post Magazines, Connected, Tatler and Food & Wine