Wednesday January 22, 2020

UCC school taps into the economics of sport

26th June, 2016
David Butler, UCC

The sports sector generates billions of euro globally and is increasingly recognised as a growth industry with major potential. Broadcast rights, match-related merchandise and sponsorship deals comprise just a few aspects of the multidimensional sports marketplace.

A team of researchers in the Department of Economics at University College Cork (UCC) has been collaborating over recent years on the study of sport-related topics.

“Next year, UCC will be launching a brand new module dedicated to sports...

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