Taking on the insight economy
The data glut means businesses can use analytics to gain a competitive advantage, however, sophisticated techniques are necessary
In a ‘big data’ world, understanding what information means is key to more and more business enterprises, but extracting what is useful from it can be a daunting task.
Dr Richard Southern, the head of Deloitte’s analytics operation in Ireland, leads a large team committed to making sense of all of the information that businesses collect – and information they could, but don’t yet, collect – and use it to increase their competitiveness....
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