Finding customers easier than the proverbial needle

28th November, 2014

Founded in 2010, HeyStaks, headquartered in NovaUCD, is a world leader in personalised search and behavioural analytics. Its platform is designed to help mobile operators know their customers better and participate in the massively growing mobile advertising market.

“HeyStaks accurately profiles the interests and intent of people to understand their needs and wants at any given time and place,” said Dr. Maurice Coyle, co-founder and chief executive of HeyStaks.

This in turn enables sophisticated...

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