Time for a backlash against The Start-up Hustle

Workaholism may be in vogue in Silicon Valley, but at some point, start-up founders do need to share the burden

Gary Vaynerchuk's 'Hustle' vision is being challenged. Pic: Getty
Gary Vaynerchuk's 'Hustle' vision is being challenged. Pic: Getty

Last month, I came across an article in the New York Times all about how, in Silicon Valley, working nine to five is for losers.

While lots of industries are investing huge amounts of money and resources encouraging work-life balance, workaholism is the desirable lifestyle choice for start-ups.

There’s even a term for it: The Start-up Hustle. You can go to an eight-week “start-up hustle” boot ...