There’s a growing appetite in the corporate world and media to support women’s sport
As the Open, finally back in Portrush, concludes today, Neil Armit of the R&A has much to celebrate – not least his plan to attract more women and girls to golf
CV Neil Armit
Role: commercial director at the R&A, governing body of the British Open
Age:40
Lives: between St Andrews and London
Family: married to Gemma with a son and daughter
Favourite film: The Shawshank Redemption
Last book read: Ted Talks by Chris Anderson
Hobbies: skiing, golf
Today there will be drama. There will be extraordinary camera angles. And there will be relief. The British Open, or the Open as it is formally ...