TheLowdown Tips for SMEs

This week: exporting to Britain

Paul Healy of the Rubicon Centre in Cork

Some €1.1 billion worth of goods and services are traded between Ireland and Britain each week, and the number of Irish companies targeting the British market has nearly doubled in the past four years.

Before committing serious resources to the British market, however, it is essential to have certainty about:

- market entry points;

- market opportunities;

- pricing and levels of competition.

You can do a ...