Future of food: Small ice cream firm’s struggle to stay cool
It's a chilly climate for food start-ups in Ireland
Functional food entrepreneur, Conor Saunders, is hoping to tap into consumer demand for healthier foods with a range of ice cream made with kefir, a traditional fermented milk product.
Saunders said he stumbled upon the business idea while he was experimenting on ways to disguise the taste of kefir in food and drinks. “I was trying to get the kefir into my own children, so I began putting it into smoothies and other things. But...
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