SalesOptimize planning to raise €2m in VC funding

SalesOptimize maps the internet, collating information on online retailers and marketplace resellers globally

Liz Fulham

With plans to raise funding of €2 million this year for her tech start-up SalesOptimize, Liz Fulham will be approaching venture capitalists with caution.

Fulham, who established SalesOptimize three years ago in Dublin, plans to target only international VCs with a presence in more than one of her target markets, alongside private investors with influence in the marketing field.

“We raised €1 million last year and more than half of that came from ...