Rocket man: Lessons we can learn from Elon Musk

Rocket man: Lessons we can learn from Elon Musk
Elon Musk: known for publishing his strategic intentions early on

Elon Musk, the entrepreneur behind Tesla, PayPal and SpaceX is one of the world’s most colourful and innovative billionaires. Last week, he announced plans to send a Japanese billionaire on a trip around the moon with a group of artists.

Elon Musk doesn’t aim for the moon, but for Mars: an ambition rooted in Musk’s life philosophy that life on Earth has become so vulnerable that someday we’ll be forced to relocate to other planets.

Musk’s goal is for the first rockets to be sent to Mars in 2018 and the first people in 2030. Round about the middle of the century there should be roughly one million people living on the...

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