Reopening some old doors to highlight homelessness

David Quinn, co-founder at Bloom

The ‘Doors of Dublin’ poster, a mainstay of Irish tourism marketing, has been re-imagined by challenger brand creative agency Bloom with the aim of highlighting homelessness in the capital.

Designed in 1970 by New York ad man Bob Fearon following a trip to Dublin, the original Doors of Dublin collage depicted a series of Georgian doorways photographed by Fearon around Fitzwilliam and Merrion Square. Arranged in a grid-style design, the poster went on ...