Refine your product to succeed, say experts at Expo

Funding is available for small businesses outside of the traditional sources, but entrepreneurs need to identify their customers and hone their product, according to experts at last week’s Kildare Enterprise Expo.

Meanwhile, if they plan to grow their businesses they need to understand the economic circumstances, but they also need to strike the balance between being passionately committed to their product and knowing when to cut their losses, according to several of the ...