Parenting mag publisher dips a finger in cyber pie
In response to a changing media landscape, Zahra Publishing is merging with an online parenting community
The owner of Easy Food and Easy Parenting magazines, Zahra Publishing, is merging with the online parenting community Eumom.
The new entity, Zahra Media Group, will focus on marketing to families, creating content for brands across digital, email, social, print, event and experiential marketing.
The merger was a response to the overall decline in print, said Gina Miltiadou, managing director and co-founder of Zahra Media Group.
“Any solely print publisher who doesn’t pivot ...
