No sign of a slowdown in influencer marketing
Many roll their eyes and argue that influencer marketing can be a waste of money, but a report has found that influencers tend to have higher user engagement than the content generated by brands
This year began with a backlash against influencers. Several anonymous Instagram accounts, including Bloggers Unveiled, sprung up to call out Irish influencers for not declaring sponsored posts and for photoshopping. That has settled down for the most part, and while the Bloggers Unveiled account ended in a bizarre way, it still helped to educate thousands of people and taught them to question posts on social media accounts....
Subscribe from just 1€
Choose the subscription that is right for you
For the first month
€19.99 Monthly ThereafterSubscribe today
For the first year
€199.99 annually thereafterSubscribe today
For the first 90 days
€55.00 quarterly ThereafterSubscribe today
These offers are not available for current subscribers. Offers and pricing are subject to change without notice.
Terms & Conditions Apply