Media & Marketing: Inside Track

Ford signs up to sponsor Make-A-Wish

Dublinia: set to profit from European funding
Dublinia: set to profit from European funding

Ford Ireland has signed up as the main sponsor of the annual Make-A-Wish Crystal Ball, which takes place on Saturday May 16. Make-A-Wish Ireland grants wishes to children aged between 3 and 17 years living with life-threatening medical conditions.

Ciarán McMahon, chairman and managing director of Ford Ireland, said this would not be just a once off activity, as he hoped to establish Ford as an ongoing supporter ...