Manners matter when the GAA goes fundraising

Manners matter when the GAA goes fundraising

The GAA is finding there is a fine art to tapping the diaspora for dollars

As in so many other ways, they were the pioneers when it came to fundraising. Back in 1981, ahead of their world tour, Kerry players started out thinking that £20,000 would get them to New York, San Francisco, Hawaii, Australia and home.

However, speaking to Páidí Ó Sé, Annascaul hotelier Tom McCarthy warned that it was “chickenfeed”. The target was revised upward to £60,000, but it was another wall for the group to break down. In the...

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