The journey continues for Three’s ‘most connected’ island campaign

The launch of the second phase of telecoms company Three’s Arranmore project includes internet of things initiatives designed to help the island’s fisherman

Three Ireland’s The island ad

Six months after the launch of its Arranmore campaign, Three Ireland is doubling down on its broadband investment on the island. The company has launched the second phase of what Aislinn O’Connor, Three’s head of brand and marketing communications, said would be a “long-term” partnership.

Phase two of The Island project on Arranmore, which is located three miles off the Donegal coast, will include the introduction of new internet of things (IoT) initiatives ...