Fr Peter McVerry with the cast and crew of the new ad created by the Irish creative community in suppport of the Peter McVerry Trust
The Irish advertising industry has united to create a new TV ad for the homeless charity The Peter McVerry Trust. Oscar-nominated director Lenny Abrahamson and TV director Kieron J Walsh were also involved in the ad.
Independent journalism every day
With digital access you can read The Business Post whenever, wherever, and however you want.
- Unlimited access to all sections of The Business Post on desktop, tablet and mobile.
- Breaking news, comment and analysis from the best Business Post writers seven days a week.
- Live blogs of major news events
- Videos and podcasts from some of the industry's most respected journalists such as Tom Lyons, Susan Mitchell and Ian Guider
- Access to The Business Post's extensive archive