Independent craft brewer backs local beers against the large breweries
Large brewers such as Diageo and Heineken are muddying the definition of craft beer, according to one of Ireland’s most high-profile smaller brewers.
Wim de Jongh, co-founder of Hope Beer, based in Kilbarrack, Co Dublin, told The Sunday Business Post that macro brewers were confusing the market about locally produced beer.
“Brands like Franciscan Well [owned by Molson Coors] and Five Lamps [owned by C&C], Heineken’s Cute Hoor, and Diageo’s range of brews ...