I honestly don’t believe the world is run by evil businessmen stroking white cats
As one half of the creative team behind Green & Black’s chocolate, Jo Fairley is committed to ethical trading, but such ideals were not always readily accepted
CV: Jo Fairley
Age:61
Family: married to fellow Green & Black’s founder and sustainable business entrepreneur Craig Sams. They have a daughter, Lily, and she is stepmother to Sams’ two adult children, Rima and Karim
Lives: Hastings, on the south coast of England
Favourite film: The Sound of Music
Favourite book: Little Women by Louisa May Alcott
Hobbies: A love of perfumes, which has lately evolved into a business
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