Facebook is still the top social media dog
Facebook has crossed over into the mainstream and could be included in the more traditional methods of advertising
Despite reports of falling user numbers and lower levels of engagement, Facebook is still holding its own as the top platform Irish young people use to engage with brands, according to a survey by Thinkhouse, the youth communications agency.
Over half of Irish people between the ages of 16 and 35 engage with brands on social media, according to the survey, which was conducted by The Youth Lab, the insight and trends division of Thinkhouse.
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