€450k boost for roll-out of desktop game aimed at women
Women play 52 per cent of all games, but they are an under-served market because developers don’t build games for them
Company: War Ducks
Done deal:€450,000 investment
The clincher:“Women play 52 per cent of all games, but they’re quite an under-served market” - Nikki Lannen, founder and chief executive of War Ducks.
Dublin-based gaming company War Ducks has clinched a €450,000 investment from Enterprise Ireland and private investors to roll out its game Global Agents on iOS and Android.
Global Agents, which is a hidden objects game targeted at women aged over 35, will ...