'It is my dream job': Fáilte Ireland chief Paul Kelly

Paul Kelly played a key role in the creation of a much-loved Guinness Christmas TV ad and the rebranding of the national stadium. Now he’s the man charged with growing tourist numbers for Fáilte Ireland

Paul KellyPic: Bryan Meade

CV: Paul Kelly

Role: chief executive, Fáilte Ireland

Age:51

Lives: Blackrock, Co Dublin

Family: married with four children aged 17, 14, and 11-year-old twins

Favourite book: Lonely Planet

Favourite film: Les Misérables

Hobbies: walking, cycling, skiing, water sports

As marketing CVs go, Paul Kelly has a pretty good one. He was marketing director for Diageo when they came up with the Guinness Christmas ad. He led the name change of Hibernian Insurance to ...