Cattle auction app gives remote farmers a virtual advantage

Pat McNeill and his app, Agmanor, which lets farmers virtually attend the cattle mart Picture: James Flynn

Name: Pat McNeill

Company: Agmanor

The pitch: mobile application for online bidding in livestock mart auctions

A mobile app which allows farmers to virtually attend livestock auctions will be rolled out by Pat McNeill and his siblings, Marty and Una, in up to six marts across the country in the coming months.

The Agmanor app allows farmers to bid in live mart auctions outside the ring and to follow marts outside their locality, ...